Reading list
Shortform reading
This is an incomplete list of the shortform reading (and listening and watching) I’ve been doing lately.
Granular Private Data Is the Foundation of Targeted Advertising, Obviously
What people with Big Business Brains often like to argue about the unethical but wildly successful ad tech industry is that it is not as bad as it looks because your individual data does not have any real use or value. Ad tech vendors would not bother retaining such granular details because it is beneficial, they say, only in a more aggregated and generalized form. The problem with this argument is that it keeps getting blown up by their demonstrable behaviour.